The logo

The elephant-inspired logo acts as the central element across all touchpoints, creating a strong and recognizable identity linked to the spirit of the Olympic Games.

Brand applications

From table cards and banners to event graphics, the design system uses consistent colors, typography, and forms to maintain a unified visual language.

Scalable & versatile design

The logo and graphic elements are designed to adapt seamlessly across different formats — ensuring clarity, impact, and readability at every scale.